
Click this button to jump to the Simple Gesture Web App, sign up to be a donor or driver!
“A Simple Gesture” is a near zero-cost program. A One-Dollar donation converts to more than $30 of food going to Food Banks and Pantries.
This web site is full of information for donors, drivers, chapter leaders, and sponsors to learn all about our program. Questions? Write to
We provide methodology and technology for local organizations to run recurring home food pick programs and other types of recurring food drives.
Our mission is as simple as our name; we believe most people want to help end hunger, they just need a way to help. That’s where we come in. Our “Simple Gesture Web App” does 95% of the work to operate a high-volume event that can involve thousands of donors, hundreds of drivers, and only take a couple hours of man-hours to do all the up-front work.
Food insecurity and hunger is getting worse. About 13.5% of Americans struggle to find enough food. Government funding and even Corporate funding is harder to come by meanwhile cost of living is making it harder for our less fortunate neighbors to make ends meet.
We need new solutions that can move the needle. “A Simple Gesture” is one great solution. Last year these programs picked up about 4.5 million pounds, yet only 1% of Americans have access to a program. We aim to change that, with the goal of having programs covering 70% of our country by 2036.

We call it “A Simple Gesture” because it is. Once a Chapter opens up a page for a local community, there are just 3 simple steps for a donor to get started;

Hunger relief is costly. Even when grocery stores donate expiring foods, the cost to move it around and store it takes a lot of money. Your local food bank may have an operating budget of millions, some even exceed 20 million dollars a year.
Our program costs less than 10 cents to pick up a bag of food that holds about 14.2 pounds of targeted healthy foods. That bag contains more than 12 meals! Imagine that, feeding an entire family for pennies.
“A Simple Gesture” is at least 40 times more efficient compared to other hunger relief solutions.
Our Chapters main cost is to add the donor, but even that is incredibly cost effective. Chapters often find a brand sponsor to support the program and gain high visibility. Many of these sponsors are already funding other hunger relief programs.
Although the cost is ‘near zero’, it isn’t zero. So we gladly accept donations! Click here to donate!!

If you are one of the generous people that fund hunger-relief in your community, here is something to consider.
When you donate $100, a pantry may be able to buy as much as $280 of food on the wholesale market. This is a great way to stretch that dollar, but once that food is consumed another $100 is needed.
Imagine building a food machine, that keeps on making food.
”A Simple Gesture” is that food machine. Once we register a donor we have a sustainable source of food for years to come. Here are the statistics;

We offer 3 programs to operate recurring food drives.
DONOR/DRIVER:
NEIGHBORHOODS:
COMMUNITY CIRCLES:
Learn more by contacting us at Info@SimpleGesture.org!


Making things simple can be complicated. One way to do it is to”least mile routing“ for the drivers picking up the food donations. We use the same technology as UPS, FedEx and other world-class fleet programs.

Every Donor is asked before every event if they can participate. A quick click of a button confirms they will have a bag out, or if we need to skip them this time around.

About one in 6 donors agree to drive during the registration process. A day before the event they receive their routes. Each route has a button for ‘turn by turn“ directions. The Event Manager can monitor progress across all drivers real-time and make adjustments if needed.

Signing up donors is everything. Chapters create “sign-up campaigns”. We provide a Site Page dedicated to each one. These are customized to reflect the ‘grass roots local information” donors want to see. QR codes and URL links provide quick tools for donors to access the Campaign Pages.

The ASG Web App tracks data to help make better decisions. Event Managers can see which Campaigns were most effective, which donors leave out bags and which often forget. And we provide tools to fix these problems as they arise.

Donors, Drivers, and Chapter Administrators get “Quick-Start Guides” along with more detailed guides to cover everything. We even use AI tools to answer any questions.
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